As a graduate of Florida A&M University, Jerrund Wilkerson II is a serial entrepreneur with a passion for empowering others through creativity. He is currently a partner in Play The Crowd, a Web 3 studio that builds immersive experiences via their Metaverse as a Service offering. In his role, Jerrund oversees client engagement as well as environment curation, ideation, and design. In addition, Jerrund is a partner in Front and Center Agency, a multicultural creative agency focused on putting minority clients in the limelight through a plethora of activations and strategies.

Prior to these roles, Jerrund worked as founder and CEO of Wilkerson Management Group where managed authors, speakers, personalities and influencers, helping them gain national and international exposure. WMG worked with brands like TED, 20th Century Fox, Mercedes Benz, Diageo: Crown Royal, TV ONE, a plethora of colleges and universities, and a host of reputable brands and organizations.

Being a product of Atlanta, GA who has built a solid foundation for himself, Jerrund is passionate about giving back. He works closely with organizations in Atlanta helping minority youth with entrepreneurship and life skills.